The EU Commission just launched a new call for proposals to “test new ways of support for the creation of innovative cultural venues and empower cinemas to innovate and play a more important role in their local communities.”
The preparatory action will test new cinema-going experiences, while taking into account local audiences’ needs, and will focus on:
Testing new ways of rethinking the cinema experience and creating innovative cultural venues;
Audience development and building communities through interactive experiences;
Supporting cinema equipment and digitisation.