You will map organisations that are especially relevant in supporting the initiatives that are being promoted in the communication campaigns. And craft a partnership agreement with them around one of the activities being organised by the community teams e.g webinars, online hackathons, crowdfunding campaigns etc .
Good for everyone: Building a network of supportive organisations around the community as a whole improves the prospects for any individual or project to find support for their initiative in the future.
Good for you: You get to further develop a set of skills that are crucial for the success of any initiative - building generative relationships between organisations and activities.