Starting next week we launch communications for Lote4.
We have a choice:
1) either send out an inspirational story for Lote4: the “Save the date” high level invitation to participate. This model (32.2% open rate)
2) build it following the tasks format with links to everything happening, who’s in and ways in for people who want to help. similar to this layout
As I remember it, Lote3 kickstart worked great with only 1 Save the date well written post, simply asking people to commit.
We can also test and split the list so half gets the story and half gets the detailed overview, and see for the future which one performs best.
To include in the email (tentatively):
Registration : do we know exactly how people register? By buying tickets on Makerfox and picking up tasks here?
Draft agenda: i assume it will be up for public sharing by Monday
Recruitment calls: fundraiser and event coordinator (drafts already in the pipeline)
I can take on this task or leave it to someone who;s more up to date with preps?