Promoting The Reef in Facebook groups

The Reef
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For the last presentation I have experimented quite a lot on how we can promote The Reef on Facebook without spending money.

I don’t want to take up this task any longer, so here is my report about what I learned.

@reef-external can you please take over from here?

ChatGPT

Generating an ad or an introduction with emojis sprinkled in between works quite well.
I saved a document with some of the texts that I generated in Team External > Communication > Facebook: Login – Nextcloud

Groups that accepted the ad

  • Jette notre village

  • Jette, douce et solidaire

  • Jette en partage

  • Habitat Léger & Habitat Passif | Vente, Location, Conseil (admin approval takes a long time)

  • Immobilier Bruxelles (posted with my personal profile, admin approval took a while)

  • Bruxelles Agenda Alternatif

  • What’s up Brussels

Things to bear in mind when posting

  • Almost all real estate groups rejected the ad. What could be tried is posting with a personal profile, posting a regular ad (instead of sharing the event) or posting with a real picture of the site (instead of the sketch).

  • You can find a list of groups in our profile, when you click on “Groups”. Don’t hesitate to continue to search for other potentially interesting groups.

  • I tried to stagger the posting in the different groups, i.e. I posted a message in one of the Jette groups on day 1, and then in another group on day 3 etc.

  • The day before the event I tried to bring the message back up by posting “it’s tomorrow!”

  • You need to check in occasionally to see whether we didn’t get any toxic comments. If that would happen, there is a button when you log in with our profile that says “hide or delete”.

  • Whenever I’m logged in I usually also take 2 minutes to like some of the posts in our feed, e.g. from Samenhuizen or H&P.

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Hello @reef-external (ping @alberto),

Would it please be possible to get a reply to this message?

For your information: the number of registrations to the presentation is again abnormally low. Getting your swift reaction, and knowing the issue of spreading the news more widely has your full attention would bring a lot of reassurance.

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Hello all, I have zero capacity until I return from Istanbul. Can I ask @Manoj and @manuelpueyo to take this up? You are probably the most Facebook-skilled of us all.

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I will take the Facebook task.

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Hi @MariaAM,

I’m reply to your message online, so that everybody can read in.

Access rights to Pages are linked to personal accounts. I have given you access rights just now.

As for sharing stuff from the architects, there are some vague guidelines:

  • No plans
  • Sketches: with a clear mention of s + f architects (like it is done on the flyer). I think this means that their name needs to be manually added (using Paint or Powerpoint).

The light study I would skip because it has some mistakes.

Thanks again for your help!

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Thanks for the access!

Does the maquette count as a plan? Chris sent me a pretty cool video.

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The maquette is fine. There’s already one picture on Facebook.

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